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MasterCard partners with Microsoft and Monster to drive credit card acceptance

Posted on Monday, January 07, 2008 by Bryan Johnson

The major card brands Visa, MasterCard, American Express and Discover continue to drive usage by offering more reward programs. MasterCard’s latest partnership with Microsoft and Monster is targeted at getting small business owners to use their credit card for online advertising and recruiting. Card holders get a discount for the services they purchase.

MasterCard’s Easy Savings program already has companies such as Intuit, SurePayroll, websitepros, HRTools.com and others.

Participating merchants like it because it drive more business to their front door and MasterCard likes it because they become the card of choice in the consumers wallet.

MasterCard also recently partnered with the state of Illinois to offer 529 College Savings programs.

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